Task two - Styles of television advertising

Humour

A good example for a Humorous advert is the Heineken commercial as this advert used to promote their product.  This advert shows that men are fond of their beers like wise women are very fond of their clothes which is shows the similarity of both men and female and what they love the most

The reason this advert has been very successful and creates Humour is because it is a display of a gender stereotype of how women have so much love for their clothes and materialistic items, whereas typical men love their beer and watching a football game with a couple of friends. This advert is very humorous because men don’t tend to scream liken how women do when they see something very exciting, this does suggest that men are very fund of their beers. This advert challenges the expectations of stereotypes as it does mock adverts that are typically stereotypical.

Surrealism

A surrealist advert is and advert that doesn't meet the normality of reality and it can tend to be physically impossible to do in real life. An example of a surrealist advert is a gorilla playing the drums passionately and it appears to actually be having lots of fun whilst playing, as this is the Cardbury chocolate advert. This advert plays with the normality of reality, as it is obvious we haven’t ever seen a gorilla play the drums, this doesn't actually happen in reality. Hench why this advert is one to remember but yet unusual. I think this advert is a very successful one as it attracts various audiences with different age ranges, and is a humorous advert that audiences can remember due to how unusual it is.


Parody

Parodic adverts are adverts that make fun of themselves or other narratives. They are knowing and can make fun of a very idea of selling product.  A good parody advert is the john lewis christmas advert as it is an emotional one which attracts viewers, this  advert avery entertaining and catches the viewers eyes as it is made to not be boring.




Famous faces
Famous face adverts are very important as the audiences who love these celebrities might get attracted to the product that is being advertised. Moreover the advantages of this is that people tend to be influenced by celebrities so seeing them ion adverts will satisfy the audience. A very good example of a famous face advert is the Cheryl cole advert this is a very good example because viewers can see the product that she uses and want the same hair as her.

shock adverts 

A shock adverts are very important for the audience to see the reason for this is because it attracts viewers for them actually see the consequences of certain things. This is very important as everyday life a lot of shocking things happen for example car crashes this happens a lot in the UK so for this being advertise is very important for viewers to think twice about being safe on road and wearing seat belts.  A good example is safe driving adverts this attracts viewers and make them be safe on road and help fewer incidents on road.